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How To Attract Better Talent By Avoiding 4 Key Mistakes on Job Description

Attract Better Talent

After talking to numerous job seekers in their early to late 20s, multiple CEOs, reading hundreds of job descriptions and visiting top websites like DistanceEducation360.com , I have compiled a list of four key mistakes employers should avoid in their job descriptions to attract better talent.

1) Don’t Hide Your “Flaws,” Find the People Who Love Them.

Many sales and consulting jobs require travel.  Reading a job description this morning on a company careers page, I noticed “ability to travel 60% of the time” was at the very bottom of list of requirements, in smaller font.  As if this was somehow unnoticable after the first date, like an ankle tattoo.  There are people out there who love to travel, and companies should play this up if the position requires it.  You want people who embrace the hard work and adventure.  Will they put in 80-90 hours?  Be honest.  I know an engineer who specifically signed up to intern on Google’s Android team because they were required to work on Saturdays.  The kid wanted something “more intense.”

2) Target the Job Seeker, Not The Investor.

Do you start each job description with a summary on your company’s proprietary algorithm, a mention of its world-class ranking, and talk of your #1 B2B solution?  For you to stay #1, you need to attract actual people.  Emphasize what they’ll actually be doing, the people they will be working with, and describe the cool projects they will be working on.

3) Excellent Communication Skills Required?  Avoid meaningless buzzwords.

You may have well written “likes long walks on the beach.”  Eliminate the overused resume jargon.  Do you need someone who can negotiate with contractors, convince customers the benefits of your premium service, write excellent copy for your blog — specify what you want and let the candidate envision herself in the role.

4)Appealing to Everyone Will Get You No One. Make Specific Demands..

Stephen Johnson, Co-Founder of RewardMe states, after multiple versions of job postings they quickly found, “The more demanding we tailored the job description, the more responses we got — and the better.”   Phil Kaplan, Founder of Adbrite, who is now happily married, admitted he used this winning strategy circa 2005 on JDate.  “What I found after multiple A/B tests was the more specific requirements on who the girl should be — the more messages I received.”   When you tell people exactly what qualities they must possess for you to pick them, people enthusiastically scream “That’s me!”   Don’t be afraid to ask for what you want; you might just get it.


Computer Operator Job Description

Computer Operator Job DescriptionComputer operator job description: When someone is desire to join any organization as a computer operator he/she would be responsible for the technical operation as well as medium and large mid range computer system operations. The role of a computer operator in company is very crucial and will be required to possess all the operational knowledge and terminology (viz. Personal computing applications including MS Word,MS Excel, Accounting software and others; Apple Macintosh and Windows/DOS operating systems; modern computer techniques, methodologies  and practices) of the processing requirements and handling the system efficiently and giving others commands for all application software systems.

Related Post: Computer Operator Interview Questions and Answers

Computer Operator Job Description Sample

Duties and Responsibilities of Computer Operator

  1. The very first responsibility of a computer operator is leading, guiding, and /or coordinating others (staff members); and operating within a pre-defined time and budget and  utilization of resources to make the environment of company easier from top to down.
  2. Monitor and manage the operations of all host computer systems and Hardware and as well as peripheral devices.
  3. Troubleshooting Hardware Devices (means Proficient in troubleshooting techniques) and Software Processes.
  4. Computer operator must work closely with data entry operators and help desk staff to coordinate strongly giving company an accurate and timely computer processing cycles.
  5. A company data is safe and secure if the computer operator is Assisting in providing for the security and confidentiality of the data maintained by Information Services.
  6. Computer operator should also Maintain a detailed understanding of the job processing requirements and data flow for all applications systems.
  7. A Computer operator should also configure the softwares of all the computer systems and should have a sound knowledge of them.
  8. Computer operator should exercise its activities regarding the applicable shift processing activities and related end-user activity and ensuring a balanced and effective system’s operating environment.
  9. A Company is secure if it is well maintain by the Computer operator for effective systems backup schedule time to time to overcome future problems. (if it occurs)
  10. Computer operator should Maintain and manage computer processing logs and documents and assisting in the maintenance of all run and procedures manuals for computer operations.
  11. Computer operator is responsible for performing decollating and bursting operations of all reports and forms.
  12. Computer operator has to Work with programmers and systems analysts as required in coordinating the systems testing environment on the development system and also has to Work with programmers and systems analysts in problem determination for processing errors and the resolution of them.
  13. Maintaining a working knowledge of systems commands, subsystem
  14. configurations, and job control.
  15. Computer operator has to closely monitor billing and financial systems as well.
  16. Computer operator play  a important role between understanding of the data communications configurations on all host and remote systems and helping them in the resolution of end-user communication failures.
  17. Computer operator Provides a ongoing computer center security and access procedures,maintaining related logs and records to the company’s safety.

Skills Required for Computer Operator Job profile

Computer operator’s skills are multiple and all of it, he/she has to perform in defined period of time. The environment of today’s industry is very competitive so a computer operator should be versatile and energetic at work to perform its tasks and duties efficiently and effectively.

  1. One of the most important thing for computer operator is the “Time Management ” Managing own work on time and distribute the work among the staff members so as to they can do it on time.
  2. Planning, managing and figure out any work time for any person is very sophisticated and on the other hand, sometimes its really easy when you have required knowledge and skills; this is what computer operator must have!
  3. Computer operator must be good at maintaining the accurate records and using pertinent software applications.
  4. Sometimes a basic thing do more than your expectation when you need it, here I mean to say knowledge of basic math, including math fractions, percentage, ratios, division etc. for anyone these small knowledge for facilitation of technical information, composing a variety of documents would be easier and quick to solve practical problems.
  5. Some others skills are related to the knowledge satisfactorily performance on the job as communication skills, business telephoning etiquette, clerical and customer service skills, presentation of facts, records etc.

Education Qualification of a Computer operator

A Computer operator should have a High School diploma or equivalent.

Salary of a Computer operator

A Computer operator in United States could starts its career from a median salary of $ 37750 (As per Salary.com website) and expect more as he gains experience.

We hope now you would have got an idea about what you could have write while preparing a computer operator job description. You can change or add any relevant information to the above job description of computer operator.


Sales Manager Job Description

Sales Manager Job Description: Sales Manager is responsible for creating and implementing sales strategies. The job of Sales Manager is to achieve sales target with the help of sales staff. Below is the ideal Job Description of a Sales Manager.

Sales Manager Job Description

Sales Manager Duties & Responsibilities

  • Plan, organize, direct & control Sales staff to meet the meet sales targets.
  • Motivate, counsel, skills development and product knowledge development within the sales team.
  • Establishing sales objectives by forecasting & setting up targets for the assigned region.
  • Assign sales targets to the sales staff.
  • Developing field sales action plan.
  • Ensuring the assigned sales targets should be met.
  • Monitor sales staff performance on a daily, weekly, monthly & quarterly basis.
  • Work closely with marketing team to develop an effective marketing plan.
  • Review entire inventory & ensure the required inventory is available.
  • Sales Manager also recruit, hire & train sales staff.
  • Escalate all customers complaints.
  • Ensure customer satisfaction by asking them feedback.
  • Attending various exhibition & events to build relationships with customers.
  • Ensuring that each sales lead given high priority so that sales closers can be accelerated.

Skills & Qualification

  • A sales manager should be having at least 5-7 years of sales experience in which minimum 3 years of team handling experience is preferred.
  • Should have a go getter attitude & can meet deadlines.
  • Should have a proven sales record.
  • Should know how to retain & motivate team.
  • Should have very good verbal & communication skills.
  • Should be able to negotiate & communicate with the clients on high volume deals.
  • Extensive experience in supplier relationship management.
  • Should be able to handle both direct & channel sales for the products.
  • Willing to travel within the assigned territory.
  • Strong knowledge of market.
  • Able to operate in fast paced changing market & can handle the competition.

Sales Manager Salary

A sales manager in United States could get upto $6000 per month excluding other performance linked incentives.

You Many also Like the following Sales job Descriptions:

Sales Assistant Job Description

Sale Director Job Description

Sales Executive Job Description

Hope the above written Sales Manager Job Description will help you write a good job description for the profile you have. Feel free to change the job description as per your requirements. The mentioned Sales Manager Job Description is for a Sample purpose.


Sales Executive Job Description

Sales Executive Job DescriptionA Sales Executive is any person who has trained and practiced the science of the business sales for a particular company and ultimately executing that science. It is the responsibility of the Sales Executive to attract the Business opportunities for any company also its main task is to create business opportunities for the companies. Here we’re writing about Sales Executive Job Description & How much salary a sales executive can drawn.

Some Key Points

  1. Senior sales executives are responsible for the planning, coordinating and directing an organization’s movement of the customers or the distribution of the products.
  2.  They generally manage a team of the salespeople, set a target for the companies sale and goals, establish a sales territories and they also decides how the staff should be trained.
  3.  These individuals have some special kind of the skill sets which includes the analytical and the people skills.

Sample Sales Executive Job Description

Job Category: Marketing / Sales
Specialization: Business Development

Candidate should be Graduate with Direct Sales experience in Telecom, Office Automation, Banking and Insurance.

Industry: Telecom

Skills Required To Perform The Job

  • The candidate should be Graduate in the Business or management.
  • The candidate should be Graduation in the Computers, Engineering or Technology related studies.
  • The candidate should be having Strong Business related Knowledge.
  • The candidate should be having very Strong communication skills.
  • The desire for the sales job with strong determination.
  • The candidate should be self motivated in achieving the goals.
  • The candidate should posses the high skills of teamwork.
  • The candidate should perform the job independently.
  • He should be having the capability to thrive in today’s competitive market.
  • The candidate should have some work experience in this field so that he can face the customers easily with full confidence.

Sales Executive Duties & Responsibilities

A Sales Executive has the responsibility of the sales of any company into the market so he needs to make sure that he fulfills his duties and responsibilities with full desire and determination.

The Duties and the responsibilities of the Sales Executive job persons are given below.

  • He should maintain good relationships with the companies customers through regular Phone contact, e-mails or the personal contacts.
  • The Sales Executive should build a connection between the current market and the future market with his company.
  • The Sales Executives should provide the accurate feedback on the future buying trends to their employers.
  • The Sales Executives should review their own aim and the performance at exceeding their targets.
  • The Sales Executives needs to assist the management in taking the appropriate decisions in the discussions in the forthcoming products and on the special promotions.
  • The Sales Executives records the sales and the other information.
  • The Sales Executives reports the sales report to the sales department.
  • The Sales Executives displays the efficiency in gathering the customers and market information to enable conflicts regarding the customer specifications to their managers, delivery and the variation in the prices.

Sales Executive Educational Qualification

  1.  Any degree in a subject is required.
  2. Some jobs also require relevant qualifications particularly in medical and technical sales department.
  3. Having an experience in commercial area with customers can be beneficial.
  4. Have a good knowledge of Networking is required.

Sales Executive Salary

A Sales Executive generally earns an average salary ranging between $69000  to  $75000. The salary often includes benefits including commission based earning, health insurance and a company vehicle.

The above mentioned Sales Executive Job Description has been given just for the reference purpose. Feel free to change anything as per your requirement. In the above Sales Executive Job Description salary range has been given for US, it could differ in other countries.


Accounting Manager Job Description

This sample Accounting Manager Job Description will help you create an appealing Job Description which will sure attract good candidates for Accounting Manager position.

An Accounting Manager Job includes working under director of finance & manage financial activities and accounting functions on computers. The Accounting Manager Job also includes supervising accounting staff to carry out day to day tasks.

The Authority’s general ledger’s maintenance is a responsibility of highly specialized accounting work performed by Accounting Manager.

Accounting Manager Job Description Overview

  • The Accounting Manger works under the Director of Finance.
  • The denizen should have a supervisory, review and proofing reading invoices.
  • They responsibility of carrying out the organisation’s annual audit and recording financial statements.
  • Accounting Manager programs, arranges and also handles a assigned college or university as well as significant District-wide human resources plan as well as pair of records.
  • Supervise, approach and also synchronize the activities connected with a number of fund and also human resources products and services that will may include, but are certainly not on a, normal human resources, records payable, payroll, auditing, relationship management, treasury supervision, and also monetary reporting.
  • The Accounting Manager handles restricted deadlines and also a variety of human resources things to do including normal journal planning, monetary reporting, year-end audit planning.

Duties & Responsibilities of an Accounting Manager

  • Arranging liquid money that includes localisation and de-localisation of funds in various trusts and ventures.
  • Organizing a set of in depth records and classified files to document financial transactions.
  • Desk-ing on the table for customer service.
  • Accounting Manager Verifies financial reports by running performance analysis software program.
  • Accounting Manager also File and tally cash deposit records.
  • Produces financial reports involving the Authority’s trust accounts for monthly board gatherings. Coordinates all, month end, year end closing activities.
  • Resolves complicated accounting issues and assists other personnel withheld with different responsibility in letting the financial transaction run smoothly.
  • Monitoring entries in the general ledger on a monthly basis to ensure accuracy of posting.
  • Maintaining records of vouchers, invoices, checks, bills, tax receipt, account statements, reports and filing it in the ledger.
  • Maintain precise records in order to indicate the economic problem on the corporation’s funds administration as well as reconciliations. Provide many economic cancelling for you to administration such as Balance Linen as well as Revenue as well as Burning transactions.
  • Accounting Manager maintains year-end functioning paperwork as well as spreadsheets, as well as improves prep for virtually any audits as well as self-sufficient testimonials.
  • Create, implement as well as observe inside adjustments.
  • Provide economic administration as well as cancelling to the Redevelopment Bureau.
  • The accounting manager supervises the work of fellow accountants, human resources assistants, and also other designated employees; designate, strong, observe as well as examine employees operate; plan as well as coordinate specialized advancement actions; implement corrective motion while suitable.
  • Produces periodic statements related to transactions and ad hoc financial reports.
  • Implements and executes suggestions to optimise accounting operations in order to make it productive.
  • Has to be flexible and can perform a wide variety of tasks.

Skills, Knowledge & Abilities Required for Accounting Manager’s Job Profile

  • Working experience of accounting operations (governmental/non-profit).
  • Updating financial ledgers and data; preparing personal phrases and reports, standard and subsidiary ledgers and support routines; research and resolve differences.
  • High supervising and monitoring skills.
  • Generally Accepted Accounting Principles (GAAP) and Governmental Accounting Standards (GASB) should on tips and should possess detailed knowledge about the aforesaid standard.
  • Knowledge of operating the concepts of capital budgeting.
  • Maintain effectiveness as well as useful personal methods through processes.
  • Examine as well as validate personal docs as well as entries.
  • Work independently inside the absence of supervision.
  • Analysing financial data and to prepare accurate reports in a specific timeframe.

Education & Qualification

  • A Bachelor’s Degree with stream in accounting is a must to become an accounting manager.
  • Three years of experience in the area of carrying out financial transaction, budgeting, letting out payrolls, buying and selling, accounts payable and accounts receivable.
  • Should know the technical know-how in working with a non-manual monetary/financial management system.
  • Must be able to gist up the data in the most efficient and productive way possible.

Accounting manager’s position is a peaceful and perk full one, with loads of potential to rise and shine.

Salary Range

The salary for Accounting Manager Job profile ranges between $7,210 – $8,764 per month. the figure has been taken from a united states website.


Accounts Receivable Clerk Job Description

The below mentioned job description for accounts receivable clerk profile is given to help you write an effective accounts receivable clerk job description. You can edit edit the job description as per your requirement.

Accounts Receivable Clerk Job Description Overview

  • The Accounts Receivable Clerk is held with the responsibility of supplying financial, administrative and clerical services.
  • He/she should also ensure that the effectiveness and efficiency along with accuracy is maintained in financial and administrative operations.
  • The Accounts Receivable Clerk must comply with established policies and procedures.

Some Key Points:

  • Senior Administrative Officer (i.e. SAO) has to work along with Accounts Receivable Clerk
  • Financial, administrative and clerical services are undertaken by Senior administrative officer who takes care of all the payments and monitoring expenditures
  • Salaries/payment procedures has to be handled by accounts receivable clerk
  • Financial transaction should be carried out without delays and hindrances this is possible only when Accounts Receivable Clerk is efficient enough
  • Buyer-supplier relationships are essential to maintain which is possible only when the payments to vendors and suppliers are being paid within the time limit.

Responsibilities & Duties of Accounts Receivable Clerk

A.) To maintain credibility at peak levels operations has to be carried out daily and in a proper way.

These include:

  • The acquisition form of each transaction, past present and future have to be dealt with utmost care and high level of concentration.
  • Tax receipts vouchers and purchase orders and payment document have to be processed and prepared.
  • Raw materials and the human resources are to be requested by the denizen.
  • Organizational norms rules and regulation related to finance have to be taken special care.
  • Creating archives of purchase orders, tax receipts and important transactional documents.
  • Enveloping the checks and mailing them to the vendors.
  • Publishing the reports of money delocalization and mailing the report to the senior.
  • Enlisting all vendor checks in the log book and updating it regularly.
  • Scrutinize backup reports after data entry.
  • Maintaining updated vendor files and file number.

B.)  Provide receptionist services

  • Direct telephone calls and react to inquiries
  • Answer devices
  • Greet and aid guests
  • Collect income and still provide receipts


  • Accurate and perfect in carrying out tasks.
  • Ability to with hold classified information such as employee information, future ventures.
  • Possessing the knowledge of office administration and bookkeeping procedures along with payable and receivable accounts and updating ledgers.
  • Experience of handling Payroll functions. 

Skills Required for Accounts Receivable Clerk Profile

Possession of these skills would make the denizen favorite:

  • time management skills.
  • trouble shooting and analyzing the situation according to the ongoing crisis so that he may evolve with an appropriate solution to the problem.
  • High concentration is required as attention to minute details and high level of accuracy need to be maintained while updating the ledgers.
  • Bookkeeping skills have to be extremely professional as the ledgers go through thorough scrutiny during audits.
  • Spontaneous thinking and decision making skills.
  • High verbal and listening communications skills.
  • very effective organizational skills.
  • effective written communications skills.
  • High computer skills and including the ability to operate computerized accounting, spreadsheet and word processing programs, and email at a highly proficient level stress management skills.

Educational Qualification:

  • An undergraduate degree preferably with Accounting as a core subject.
  • Several months of internships with a reputed firm.
  • Experience certificate.

Characteristics of the Incumbent:

  • The denizen must imply confidentiality in performing the duties of pecuniary nature.
  •  Honest and trustworthy people are encouraged.
  • Receivable accounting clerk should also possess basic kin-ship quality of being respectful, cultural awareness, compassion and sensitivity.
  • Work ethics and punctuality are of utmost importance.

Accounts Receivable Clerk Average Salary

An accounts receivable clerk generally earn an average salary of $30,000. The salary could vary from country to country. the data has been taken from a reliable website based in united states.


Difference Between Job Description, Job Specification and Job Analysis

The first step that we take while writing a Job Description is Job Analysis.  It’s a process of doing an In-Depth analysis of a job and gathering information about the general tasks, or functions, duties, responsibilities and the outcome of a particular job. It’s a process where we actually develop the content for the job which further share with the employee to make him aware about his duties & responsibilities.

job Analysis

There are two outcomes of a Job Analysis

  1. Job Description
  2. Job Specification

The Job Analysis process include the following tasks

  1. Reviewing the job responsibilities of current employees & also gather the information about job responsibilities & duties from external sources like Internet.
  2. Analyzing the tasks required to be done by hiring the employee & duties & responsibilities of the employee.
  3. Finally verbalization of the outcome or contributions needed from the position.

An effective job description can only be written if you analyze the job properly. Try to gather as much information as you can while doing a job analysis.

Job Description is basically a list of duties & responsibilities required to perform a particular job. It generally contains the following information.

  • Job Title
  • Roles & Responsibilities
  • Qualification
  • Salary Range
  • Skills
  • Goals

Writing a good job description is utterly important for an organization because the outcome of hiring an employee is majorly depends on the available job description.

Job Specification is a statement which tells us minimum acceptable human qualities which helps to perform a job. It is a written statement of educational qualifications, specific qualities, level of experience, communication skills required to perform a job.

A job specification has the following components

Total Experience: It includes the total number of years of experience required to perform the job. Generally it is written in a range e.g 5-7 years etc.

Education Qualification: It includes what degree, training or certification required for the job.

Required Skills: This section includes physical, emotional, technical, and communication skills required performing a job and also including responsibilities involved in a job.

Job description and job specification are two integral parts of job analysis. They are the written documents helps both employer & employee to understand the job requirement. These documents are very important to find the best fit for the available job.

Hope this article will help you clear the doubt on Job Analysis, job Description & Job specification.


How to Write a Job Description Effectively?

writing Job Description
writing Job Description

writing a job description

For an employer writing an effective job description is as important as writing a cover letter for an employee because these two documents meant to fetch the attention of the reviewer. Good job candidates shows there interest in any job only when they find the job description effective. It helps employees understand their responsibilities, evaluating employees’ performance, skills & qualification required for the job, salary range and much more. Here are tips on how to write a job description effectively?

When we sit to write a job description the first thing that comes to our mind is “where to begin”, “what to write & what should we skip”. Really writing a job description is not as easy task as it seems to be, after all your expectations with your prospective employee is mainly depends on this document & I’m sure you won’t like to miss anything which your future plans are depends on.

When you start writing a JD think about your long term plans & even the short ones, keep in mind what you want to accomplished by adding up new employee in your team, it will be natural to see how a new employee fits into that matrix.

Steps to write a Job description

Define the position. This should be the first step before you start heading towards writing a job description. Define everything you want in the new hire, think about what responsibilities you want to assign to the new hire & what job title suits best for that.

  • Now give a suitable title to the position & write about responsibilities. This way candidate will get a clear picture if he fits in the position. Make title interesting & straight forward as well which can easily communicate what the position is all about.
  • List between 10-15 key responsibilities; make sure the responsibilities you write should be clear & concise. Try to cover up as much information as possible about what you’re expecting from the candidate & what are your future expectations from the employee.
  • Try also including what percentage of a particular responsibility encompass the total job.

List required skills & qualification. Once you’re done defining the job title & have written down the responsibilities for the job, the next part come to list required skills & qualification for the job. This is another most important part of job description because it gives candidate an idea if he is fit for the job & should he apply for the job or not? Be specific when you list about the skill for the job. Must analyze the job properly before you define what skills are required to do that job. Some jobs required some specific qualification & training.  Don’t forgot to mention them as well because when you mention them candidate having those qualification & training apply for the job with even more confidence. In this section you can write some skills which are although not much important for the job but you prefer candidate have those skills for future point of view.

Write how to apply instructions. Now you’ve write down the important part of job description, now it’s time to instruct candidate how he can apply for the job. In this section must include your email ID & phone number. You should also mention your website in this section so that candidate can also get some idea about your business as well before he applies.

What Else? Now your Job Description is almost done & it’s time to think if you’ve missed something or not. What else you should write to give more clarity to the candidate. There are few things you can further add to this e.g Company Profile, Whom the candidate will report to, Company Mission etc.

Everyone wants to work for a company which gives him a stable job & fun environment. Adding company profile & mission statement in the job description gives some sense to the candidate if the company will be write for him or not.

You may also include some instructions about resume & cover letter or can give a dead line about the application submission.

Hope this article will make some sense to you & will help you writing a better job description.


Job Description – Definition & Meaning of Job Description

writing Job Description

You probably first time gone through the word “Job Description” that’s the reason you’re reading to our post. Well if you’d have Google the term “What is a Job Description” you must have found the below definition.

Description of the responsibilities associated with a given job.

Job description, commonly known as JD, is a frequently used term by Human Resource Managers for the list of duties & responsibilities of a position.

According to Dictionary.com

A detailed written account, agreed between management and worker, of all the duties and responsibilities which together make up a particular job.

you may also check a detailed article about What is Job Description on Wikipedia.

Elements of a Job Description

A job description usually includes roles & responsibilities associated with the profile, whom do the candidate, will report to, salary range, qualification, skills required & goals.

  • Roles & Responsibilities
  • Qualification
  • Salary Range
  • Skills
  • Goals

Roles & responsibilities mentioned in the JD are just to give an idea to the candidate about what an organization is looking in a prospective candidate. Candidate may get some additional responsibilities once he/she will join the organization.

The qualification section of a Job description includes the minimum qualification required for the Job & sometimes preferred qualification is also mentioned there.

Usually a fix salary is not mentioned in the Job Description rather HR managers mentioned a range of salary which the candidate will be getting once he will join the job. Generally people gets a salary based on their current CTC.

It also includes skills that are required to do the job. Generally skills are specific & sometimes most important part of the job description because in technical jobs organizations focus more on skills than qualification.


Although it’s advisable to write a JD for a job but still there are some limitations of it. A job Descriptions doesn’t fit in the following situations.

  • For senior level profile, where they’ve to take decisions at their own level.
  • Companies, where technological changes are rapid.
  • A job, which require a dynamic person who can handle multiple tasks in an organization.
  • The process that an organization uses to create job descriptions may not be optimal.